Port Exploration

How we help to expand your business into a new towage market or port?

Making a correct evaluation of the expansion opportunities will mean the difference between profitable growth or painful waste of shareholder value. Whether you are in an early exploratory stage or are further advanced in your business development trajectory, LionRock Maritime provides market insights and access that you need at that point; from early stage market attractiveness explorations to detailed entry strategy scenario development.

Port exploration

Market insights and access crucial for business expansion

LionRock Maritime combines publicly available data, and our own proprietary algorithm to assess towage activity in any port in the world.

Our towage pattern-recognition software provides the facts. Our towage and business-development expertise provide the insights you need to explore the most profitable opportunities for you.

Want to grow your towage business into another port, either through competitive entry, concession, or acquisition?

Get unprecedented insights in Towage markets near you or afar and accurately assess the attractiveness of a market entry!

picture_tug_and_container_ship_in_port

The Insights You Get

Latest Market developments

Capacity requirements identification

Revenue potential estimation

Competitor Assessments

Fuel-Cost Estimation

Crewing Set-Up Requirements

Created by potrace 1.16, written by Peter Selinger 2001-2019

Step 1

Assessment of the new market(s) attractiveness for your business.

Created by potrace 1.16, written by Peter Selinger 2001-2019

Step 2

Incumbent profiling to analyze existing operators potential strengths and weaknesses.

Created by potrace 1.16, written by Peter Selinger 2001-2019

Step 3

Capacity requirement assessment to identify how many tugs and of what type you need to service a specific port or section of the ports.

Created by potrace 1.16, written by Peter Selinger 2001-2019

Step 4

Entry strategy consultancy and financial modeling for the potential port entry.

Created by potrace 1.16, written by Peter Selinger 2001-2019

Step 5

Market access and management support for the strategy implementation.

We can help to expand your business into a new towage market or port

Our approach to port exploration

LionRock Maritime combines existing detailed assessments of the towage market, publicly available data, and our own proprietary algorithm to assess towage activity in any port in the world. Our towage pattern-recognition software provides the facts. Our towage and business-development expertise provide the insights you need to explore the most profitable opportunities for you. Want to grow your towage business into another port, either through competitive entry, concession, or acquisition?

Get unprecedented insights in Towage markets near you or afar and accurately assess the attractiveness of a market entry!

Port exploration

Case study: Fairplay Towage Group 

Fairplay towage group expanded its operation to the Canary Islands with the support of our Port Exploration product.

Fairplay Towage Group wanted to expand its operation to the Canary Islands, but lacked insights on the market in terms of size and operation. Fairplay, therefore, approached LionRock Maritime to conduct market research on all the Canaries.

Our software processed 2 years of AIS data on the various ports in the Canaries, generating the following insights on the market:

  • The number of ship assists per port over time, split per ship type & size, and terminal
  • The utilization of the existing fleet of Boluda
  • The fluctuation of volumes
  • The number of tugs and bollard pull required to handle various ship types & sizes
  • The duration of incoming, outgoing, and shift jobs
  • An overview of the largest customers for towage services in the region

Backed by our research, the Fairplay Towage Group established an operation in the Canary Islands in 2020, despite the difficulties it faced getting the required license.

Our Customers

“LionRock's market analysis gave us very valuable insights during the tendering process for a concession”
Iain Barnett, Head of Commercial at Safeen

Contact

Do you want to know more about Port Exploration solutions?

Location

Beethovenstraat 95-5
1077 HT Amsterdam
The Netherlands

Contact Us

Phone : +31 (0)6 144 59 097

Email : rick.broersma@lionrockmaritime.com

Frequently asked Questions

How do you get market data on a port?

We get AIS data from one of the various suppliers in the market. Our own software analyses the AIS data and finds patterns between tugs and ships; cargo ships, cruise ships etc. This is the market data we use to power our insights for your expansion.

How many years can you look back / provide insights on?

As far as the AIS data allows us. AIS has been mandatory for all ships since early 2000s. But usually we make reports covering up to 3 years of history.

How accurate can your software track tugjobs rom AIS data?

We are very proud of the accuracy of our tracking software. We have done multiple verifications of the accuracy, comparing our data with actual data, and we get around 98 to 99% correct.

We usually get market information from the port authority. What can your information add?

Most port authorities will give you information on the total vessel calls in a port. That is a great start for sizing the market. However, for assessing the required number of tugs to put in, you want more detailed information about the exact number of tug jobs, the fluctuation thereof during the day/week/year etc. We provide this as well as various other insights that are needed for making an accurate investment thesis.